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What is the procedure of Google auction work?
What is the procedure of Google auction work?
Each month auction gets run billion of times, and the result are such that users find ads that are relevant to what they are looking for. The search engine processes the request and runs the auction that determines the ad positions and each advertisers CPC.
Depending on the competitiveness of the keywords you're bidding for and the relevancy of that keyword to real conversions for your company, AdWords may or may not work for your business. For the most part, we've found that Google AdWords is extremely effective for many kinds of businesses, as long as they don't waste their money on the wrong keywords, or write weak, low CTR ads.
Google auction works in the following way.

1. When someone searches, Google Ads system finds all ads whose keywords matching the search.
2. From them, the system ignores the ones that aren't eligible based on country.
3. Sufficiently high Ad Rank are shown. Ad Rank is a combination of your bid, ad quality, Ad Rank thresholds, impact of extensions, and other ad formats.
Google Ads, AKA Google AdWords, is Google's advertising system in which advertisers bid on certain keywords in order for their clickable ads to appear in Google's search results. Since advertisers have to pay for these clicks, this is how Google makes money from search.
The Google auction takes into consideration when determining where to place your ad are Your Bid, The Quality of Your Ads, and the expected impact of your ad.
Google auction works as per biding amount it shows the ads according to bid in display and search result to user.

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