Thread Rating:
  • 0 Vote(s) - 0 Average
  • 1
  • 2
  • 3
  • 4
  • 5
What is the impact of the Quality score on CPC and Ad Position?
What is the impact of the Quality score on CPC and Ad Position?
Ad rank is essentially a formula used to determine ad position that multiplies your Quality Score with your maximum cost-per click bid, or CPC. Higher ad rank results in better ad position, which, in turn, often results in higher click-through rates. High click-through rates, in turn, positively affect Quality Score.
Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It is used to determine your cost per click (CPC) and multiplied by your maximum bid to determine your ad rank in the ad auction process. ... The relevance of each keyword to its ad group.

Possibly Related Threads...
Thread Author Replies Views Last Post
  Hello Friend, What is Actual CPC? TileATRescue 5 15 04-17-2019, 09:37 PM
Last Post: NainaSingh
  What do understand by Quality Score? TileATRescue 2 9 04-16-2019, 09:17 PM
Last Post: BangkokDinning
  What Is CPC Google AdWords? gunjanjain 7 30 04-16-2019, 05:52 PM
Last Post: RH-Calvin
  What is SERP position and how are the results displayed? TileATRescue 1 6 04-14-2019, 06:00 PM
Last Post: steveATmadden
  Will Low-volume Keywords Hurt my Google Ads Quality Score? steveATmadden 1 7 04-11-2019, 08:39 PM
Last Post: 12Three
  How does Ad Rank affect cost per click (CPC)? TileATRescue 3 12 04-11-2019, 05:29 PM
Last Post: nikki shah
  How does Ad Rank affect cost per click (CPC) steveATmadden 2 10 04-04-2019, 06:43 PM
Last Post: RH-Calvin
  How will you manage the Google Quality Score? steveATmadden 2 13 04-04-2019, 05:52 PM
Last Post: Sara James
  What is Quality Score in Google AdWords? dealsbuy2019 6 21 03-31-2019, 09:22 PM
Last Post: mayoclinic
  What is the possible impact of Ad Rank on Cost per Click? dealsbuy2019 2 14 03-31-2019, 04:17 PM
Last Post: rscomponentseo

Forum Jump:

Users browsing this thread: 1 Guest(s)